The Korea domestic franchise industry has continued to develop and change so far. Along with these developments and changes, the interest of scholars for franchise is also increasing. At this point, comprehensive identification of relevant research about domestic franchises so far will be important for the future development of franchises. However, research trend analysis of franchise academic research has rarely been studied despite providing important implications for both industry and academia, and research methodology is limited. In response, this study explored domestic franchise academic research trends through text mining as part of various approaches to research trend analysis. In this study we used text mining to conduct an exploratory study to identify research trends related to franchises. At first, we collected raw data with crawling the KCI(Korea Citation Index) registered franchise-related research and conducted keyword analysis, semantic network analysis, and CONCOR(Convegence of iterated correlations) analysis using the extracted keywords. As a result of keyword analysis, it was confirmed that studies are mainly carried out to discover various cause variables and analyze the impact of them on performance variables in the franchise academic research. In addition, keywords related restaurant franchises were found to be high frequency, reflecting the active introduction of franchises in the field of food service industry. As a main research topic, major keywords include concepts related to consumer attitudes and behavior and relationship factors that study the relationship between franchise headquarters and franchisees. Keywords related to overseas expansion can also be identified to reflect the interest of domestic franchisees in overseas expansion. As a result of analyzing the semantic network, keywords such as "impact relationship", "restaurant franchise", "brand", "franchise headquarters", "trust formation", "franchise characteristics" and "relationship" are both high, so it is likely to be a key concept in franchise research. The CONCOR analysis also shows that these core concepts form a major cluster. In conclusion, this study will provide up-to-date information on franchise decision-making in an industrial environment and analyze trends in franchise studies in strategic development to understand the subject matter and scope of the relevant field.